The Root Of It

Ectoine Thickening Scalp Serum

4.2
Rated 4.2 out of 5 stars
590 Reviews

$50.00

Size
Out of stock
Full-Size (50ml/1.7 fl oz)

  • Free shipping with $50+ order

  • Free returns within 60 days

DETAILS

Ready to unleash your locks? Our hydrating scalp serum, powered by proprietary blend featuring Ectoine and Squalane, pea peptides, Amla fruit actives, and a blend of plant extracts, revitalizes and rejuvenates hair for fuller, thicker, stronger, and glossier strands. ​

Ultra-dry hair deserves Ectoine care. This genius ingredient uses smart-targeted hydration to distribute love and moisture to thirsty strands​

 

Lightly scented with a modern blend of iris, blooming beach rose, and creamy sandalwood, wrapped in a blanket of suede and soft musk.

 

Naomi’s Scent-sational Inspiration: Our founder is fond of roses and natural fragrances that deliver a sense of luxurious, self-care.


Benefits

  • Hydrates the hair & scalp
  • Conditions and densifies hair at the roots to help thicken appearance
  • Supports skin’s natural moisture barrier function
  • Improves hair shine
  • Reduces hair shedding
  • Reduced hair breakage and scalp dryness due to hormonal changes
  • Dermatologist-approved
  • Hypoallergenic
  • Lab-tested & suitable for sensitive skin
  • Hormone-free

THE RESULTS ARE IN

100% of our clinical study participants said:

  • Their hair density and thickness improved​
  • The product did not leave their hair oily or greasy​


96% of our clinical study participants said:

  • Their scalp feels moisturized and more hydrated​
  • Had reduced hormonal hair loss and breakage​
  • Hair feels stronger, thicker, and shinier​
  • Would repurchase​

SYMPTOMS SUPPORTED
LOSS OF HAIR DENSITY
THICKNESS & HYDRATION
HOW TO USE

Apply a generous amount directly to scalp, thoroughly massaging into the roots. Wait to rinse for 15 minutes or leave overnight for extra conditioning.

INGREDIENTS

Key Ingredients

Ectoine & Squalane

Our patent-pending combo of active ingredients—Ectoine protects skin from environmental factors and helps maintain optimum water retention for an extended period, while Squalane helps to lock in hydration for healthier-looking skin.

Indian Gooseberry Adaptogen

Deeply penetrates hair follicles to help improve strength and vitality while leaving locks full of shine.

Pea Peptide

Helps improve hair thickness and volume.

All Ingredients
Water/Aqua/Eau, C13-15 Alkane*, Propanediol, Squalane, Ectoin**, Scutellaria Baicalensis Root Extract, Phyllanthus Emblica Fruit Extract, Hydrolyzed Pea Protein, Glycine Soja (Soybean) Germ Extract, Triticum Vulgare (Wheat) Germ Extract, Leontopodium Alpinum Flower/Leaf Extract, Panthenol, Arginine, Lecithin, Sclerotium Gum, Pullulan, Tocopheryl Acetate, Lactic Acid, Sorbitan Isostearate, Glycerin, Gluconolactone, Hydroxyethyl Acrylate /Sodium Acryloyldimethyl Taurate Copolymer, Silica, Xanthan Gum, Caprylyl Glycol, Pentylene Glycol, Parfum/Fragrance, Sodium Benzoate, Calcium Gluconate, Sodium Phytate, Ethylhexylglycerin, Citric Acid *Hemisqualane, **Ectoine

The Root Of It
Full-Size (50ml/1.7 fl oz)

Proven Clinical Results

Our Products Are

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SCIENCE-BACKED

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CRUELTY FREE

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VEGAN

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NON-TOXIC

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SILICONE FREE

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SULFATE FREE

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PARABEN FREE

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HORMONE FREE

Key Ingredients

Ectoine & Squalane

Condition hair and scalp, adds hydration

Indian Gooseberry Adaptogen

Deeply penetrates hair follicle to help improve strength and vitality, leaving locks full of shine. Note: This ingredient is also known to slow grey-color growth.

Pea Peptide

Improves hair volume and thickness

Hair hydration from root to ends


Recycling Our Packaging

Ectoine Densifying Hair Mask
1

The Bottle

Rinse out all remaining product. Recycle inner and outer unit carton, insert, and glass bottle.
1

The Bottle

Rinse out all remaining product. Recycle inner and outer unit carton, insert, and glass bottle.
2

The Dropper

Place dropper in the trash
2

The Dropper

Place dropper in the trash
The Root of it bottle handheld
4.2
Rated 4.2 out of 5 stars
Based on 590 reviews
Total 5 star reviews: 289 Total 4 star reviews: 177 Total 3 star reviews: 84 Total 2 star reviews: 29 Total 1 star reviews: 11
79%would recommend this product
590 reviews
  • M
    Mallika
    Verified Reviewer
    I recommend this product
    Rated 5 out of 5 stars
    5 days ago
    Great Product!

    I purchase "The Root of It Hair Serum" locally in Canada and have used it for around 10 months. I notice my hairfall has stopped completely and even see lots of small new hair growing in the crown area where previously there was no new growth. Love this product and will definitely keep using it. Please continue to make it available in Canada, so we don't have to pay costly shipping and tarrifs to purchase directly from the US. Thank you Naomi for these great products !!

  • J
    Jen
    Verified Reviewer
    Rated 3 out of 5 stars
    5 days ago
    Not sure if it does anything

    I've seen a lot of reviews on the dropper and I figured it out. You have to squeeze the top before you insert it and then let it go and then it fills up very easily.

    The smell I'm not in love with. Little too musky for me. But if I'm only leaving that on for 15 minutes, it doesn't really bother me.

    I left it on overnight and it does dry my hair out. So I'm not going to do that anymore and I'm just going to try to use it for the 15 minutes or so and then wash it out.

    I haven't seen any noticeable difference so far and I've had it for 2 weeks.

  • MD
    Marykate D.
    Flag of United States
    Verified Buyer
    Rated 3 out of 5 stars
    4 weeks ago
    Good product… Hard to dispense

    Liked the product, unfortunately, the dispenser was disappointing. It didn’t work so I had to pour it out.

    Not sure I would buy it again, too much of a hassle getting it out of the bottle.

  • N
    Nandi
    Flag of United States
    Verified Buyer
    Rated 3 out of 5 stars
    1 month ago
    Good product, but the dropper!

    Just purchased this product, I love the scent, feels luxurious in my scalp, but I had to really work at getting even a tiny bit out. The dropper just doesn’t work! Not sure I’ll purchase again, unless the package is redesigned.

  • SB
    Sue B.
    Flag of United States
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    This serum is amazing!

    I love this serum! I love the way my hair feels after I use it. I only rinse my hair after the serum has set on my scalp for a couple of hours. The only draw back is the dropper. It doesn't fill consistently. So it takes me longer to apply the serum to my scalp.