DOCTOR-DEVELOPED AROUSAL & PLEASURE SUPPORT
Can we normalize wanting a better sex life in midlife?
Your mind is in the mood, your body just takes longer to catch up. Rite of Passion supports arousal, sensation, mood and mental clarity so your body’s ready when you are.
Founded by Naomi Watts
Mental Clarity*
Sexual Responsiveness*
Mood*
Physical Arousal*
5 reasons Rite of Passion belongs in your wellness routine.
01 Developed by leading doctors in midlife sexual health.
Developed in collaboration with Cindy Meston PhD, and Somi Javaid, MD, FACOG, a board-certified OB/GYN, surgeon and women's sexual health expert, Rite of Passion brings decades of research and clinical expertise to an often overlooked part of midlife wellness with a formula that supports the unique changes women experience.
02 Made for midlife, when your body's response to arousal changes.
Midlife changes everything, including arousal. During perimenopause and menopause, estrogen declines, reducing blood flow and natural lubrication, nitric oxide production decreases, affecting circulation and sensitivity, and testosterone gradually declines, which may influence desire and motivation. For many women, desire hasn't disappeared. The body's response has simply changed, and Rite of Passion was formulated around exactly that.
03 Supports sensation and responsiveness when intimacy calls.
L-Arginine and L-Citrulline are amino acids known to support nitric oxide production and the healthy blood flow involved in physical arousal. As nitric oxide production naturally declines with age, supporting this pathway may help improve sensation and responsiveness once arousal begins.
04 Supports mood and mental clarity, so you feel more present.
Stress, poor sleep, and cognitive load can make arousal feel less accessible, so Rite of Passion pairs saffron and chasteberry, botanicals studied for their potential role in supporting mood, which may help support emotional readiness for intimacy, with tribulus, studied for hormonal signaling involved in sexual motivation, and ginkgo, traditionally associated with mental clarity and focus.
05 Hormone-free Peach Noir gummies you'll actually want to take every day, with no added sugar.
Four Peach Noir gummies in one daily sachet, vegan, gluten free, non-GMO and high in fiber. Take them daily as part of your wellness routine, and on days when intimacy is on the agenda, take your serving approximately one hour before sexual activity. Because pleasure deserves a permanent place in your wellness routine.
Rite of Passion Daily Arousal Support
Peach Noir flavored gummies for daily arousal & pleasure support in midlife*
Select your purchase type:
Pleasure is a full-body routine.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Four gummies. Fun times.
Daily
Take 4 gummies daily as part of your wellness routine.
On days when intimacy is on the agenda
Take your daily serving approximately one hour before sexual activity.
Good to know
Customer Reviews
What sets Rite of Passion apart
Rite of Passion
Other arousal supplements
Lubricants and moisturizers
Doctor-developed
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Made for midlife
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Supports blood flow involved in arousal
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Supports mood and clarity
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Research-backed ingredients
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Things you want to know before you buy.
When should I take it?
Take four gummies daily. On days when intimacy is planned, take your serving approximately one hour beforehand. Do not exceed four gummies per day.*
Is it hormone free?
Yes. Rite of Passion is hormone free and does not contain hormones of any kind.
Will this increase my desire?
No. It supports your body's response to sexual intimacy, not the creation of it.
Can I take it while using hormone therapy?
Always consult your healthcare provider before adding any dietary supplement, particularly if you use hormone therapy or take prescription medications.
Who is it for?
Women in midlife who want support in how their body responds during intimacy.
It may be a good fit if:
- You want it, but your body takes its time catching up
- Arousal arrives later than it used to, if it arrives
- Sensation and natural lubrication have changed
- Sex has become more comfortable to skip than to start
- You are in perimenopause, menopause or past it
- You want support without hormones
Why subscribe instead of buying once?
Because this works through consistency, not a single dose. A subscription means you never run out, and you save 16%.
What research is behind Rite of Passion?
Rite of Passion was developed with Cindy Meston, PhD, and Somi Javaid, MD, FACOG, drawing on decades of research into female sexual response, and its key ingredients have published research behind them.*
The Research Behind Rite of Passion
Rooted in Research. Doctor-Developed.
Rite of Passion was developed in partnership with Cindy Meston, PhD, a leading researcher in women's sexual psychophysiology, and Somi Javaid, MD, FACOG, board certified OB/GYN and women's sexual health expert. Drawing on decades of research into female sexual response, Cindy Meston's expertise and co-authored studies helped inform product formulation.*
Research co-authored by Cindy Meston, PhD
- Understanding Female Arousal: Explores the relationship between physical and psychological sexual arousal.
- Sexual Motivation in Women: Examines how women's motivations for sexual activity vary with age.
- L-Arginine & Physical Arousal: Investigates L-arginine combined with yohimbine and physiological sexual response.
- Ginkgo Biloba & Sexual Response: Examines the effects of Ginkgo biloba.
Additional ingredient research
- L-Arginine + L-Citrulline: Investigates a multi-ingredient formulation containing these amino acids and its relationship to women's sexual function.
- Chasteberry (Vitex): Explores a botanical blend containing Vitex and measures of sexual function in postmenopausal women.
- Tribulus Terrestris: Examines the effects of Tribulus supplementation on sexual function in postmenopausal women.
- Saffron: Investigates saffron supplementation and self-reported sexual function in women.
Additional context
- Sexual Wellness During Menopause: Reviews the physical, psychological, and relational factors influencing sexual wellness during menopause.
Note: The referenced publications include research conducted by Cindy Meston, PhD, and independent ingredient studies considered during formulation. These studies evaluated different ingredients, combinations, and dosages and did not clinically evaluate Rite of Passion's finished formula.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Midlife is a lot more than just menopause.
At Stripes Beauty, we think it's time for a different conversation around sexual wellness. It's part of our wellbeing that deserves attention, support and care.
NAOMI WATTS
Founder